film, photography & art direction
Kappahl - kids spring campaign
Kappahl's latest kids campaign, where I directed on set, filmed, shot stills and shaped the concept. It was a blast capturing the playful spirit of childhood through engaging visuals.
NUDIE JEANS - COLLABORATION PROJECT
Collaboration between Nudie Jeans and ten select retail stores around the world. In this project I had the opportunity to create a concept from the design departments idea that the jeans will be packed in pizza boxes. All shot on 16mm film.
My role in this project: Director, editor, producer & stills photographer.
Kappahl - denim campaign
Contributed to Kappahl's latest denim campaign by capturing its essence through a unique blend of 35mm film photography and video. I handled both the filming and post-production, bringing a distinctive aesthetic to the project.
all but one - summer campaign
Art direction and photography for the Swedish/Korean streetwear brand
All But One. An editorial that we wanted to feel like a modern version of the 90s classic “Kids”.
music photography & videography
Various work from art direction to photograhy and music videos for artist as
Miriam Bryant, Raghd, Parham, Bojou, Victor Leksell and others.
Nudie jeans - re use campaign
Nudie Jeans offers 20% off on a new pair of jeans when you hand in your old pair. This production shows how it works.
All shot on mini dv mixed with 35mm photography.
My role in this project: DOP, stills photographer & animator.
Nudie jeans x Browns
This project showcases Nudie Jeans founder Maria Erixon Levin’s hands-on approach and creativity, to her her love for denim.
The short films also share her vision, about responsible consumerism. Featured on Highsnobiety, Browns.co.uk and Nudiejeans.com
My role in this project: DOP, Set design & stills photographer.
ma cuisine - design & art direction
Art direction and design for the finest bistro in Gothenburg.
The design is inspired by 90s tourist merch, lo-fi and janky.
fashion photography & videography
A mix of editorial and e-com work for several Nudie Jeans campaigns.
